Today, sports betting is legal in 21 US states, representing nearly half the US population. In 2018, just one state – New Jersey – had legalized sports betting. The campaign comes as online and mobile sportsbooks have become increasingly popular.
Launching August 21, DraftKings’ first commercial will once again feature comedian Kevin Hart and will include a little magic from former quarterback Ryan FitzpatricĭraftKings said “Aside from the Super Bowl, the launch of the NFL is such a critical time where we see huge acquisition and engagement.”
To get fans ready for this season, DraftKings will be launching brand-new commercials with a few familiar faces and exciting offers. The countdown to the 2023-2024 NFL season is just a few weeks aways and DraftKings is gearing up for another exciting year of football.
